Calendars Project
CALENDARS PROJECT
for Massey University (NZ) and University of Bergen (Norway)
• Academic research tool •
‘what could be the friction?’
- identify the Problem, find a solution
Researchers Dr Paul and Kerstie, in their first meeting with The Visual Thinking Lab, when introducing the project, one of the first questions we asked was, what is the friction in the project, that is, what would be the invisible force that would discourage guests from being able to contribute to the project. The answer was longevity (1 year), and project credibility.
The Visual Thinking Lab, after a co-design exercise, based on a customized double diamond process, suggested creating a small product that would be an "Our Calendar Kit" with its own identity that conveys to the guest the credibility of the project, a sense of mission, exclusivity, and ownership.
A poster of an annual calendar was created with a refined and simple design, offering you a canvas to express yourself, along with a collection of colored pencils as a possible expression tool. At the end of one year, each poster will be returned to the researchers for analysis and consecutively they will have individual expressions of each participant. The figure on the side is an exercise to compare annual activities and cultural expressions from two different cultures.
• Academic Figure •
• Workshop facilitation •